About us

Our Story

Designs to fall in love with

We help our customers find their own, unique style and create homes they adore. We believe every room deserves to look great and our curated collection of wallpapers and paints makes achieving eye-catching design effortless. Whether you love to create one aesthetic throughout your home, or believe each room should be unique, we have you covered. 



How do we decide which products to add to our line-up? Variety is key! Our close-knit team of designers, buyers and marketers work together to scour the latest trends, monitor our best-sellers and discover what is inspiring our customers.

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Service from the heart

At our core we are a family-run business and, over a million sales later, the family ethos still drives everything we do. We have built an online community that inspires and excites the interior designer in all of us. For us, customer service means more than just an email thanking you for your purchase. Our team is here as much or as little as you need at every stage, from suggesting wallpapers you’d love, to celebrating with you on Instagram, when all the planning finally pays off and your new look is complete!

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Quality you can trust

Our products are as practical as they are pretty, with scrubbable options and paste to wall ranges. Each of our wallpapers earns a space in our line-up through a rigorous quality inspection and a simple question - would we be happy hanging this in our own homes? If the answer is no, it doesn’t make the cut. This approach to product testing is backed up by thousands of positive reviews and online comments from happy customers.

We understand that updating your walls is often one part of a much bigger renovation and work hard to ensure your whole experience with I Love Wallpaper is smooth and hassle-free. As a conscientious retailer we know our responsibility to the planet. That’s why we ensure all of our wallpapers are sourced from sustainable forests, and the majority of our packaging is recyclable. We stay alert to industry innovations and always look for ways we can be more environmentally friendly. We have spent decades dedicated to helping people discover their inner designer and fall in love with their walls.

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Over 55,000+ people love our wallpaper!

55,000+ 5★ Reviews
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Amazing service

Excellent quality of product amazing service and delivery was with me in less than 24 hrs

Nuala, Trustpilot

Definitely recommend

Great website, easy to find what I wanted. It was easy to order and the delivery was quick. The wallpaper it good quality and went up without any issues. I always use I love wallpaper and I've never had an issue.

Claire, Trustpilot

Great choice and service

Although not fully decorated yet, mural looks superb. Really good choice of wallpapers, almost too many when decision needed. Excellent prompt service from I love Wallpaper. On time as promised even with Christmas approaching. Highly recommend.

Peter, Trustpilot

Lovely wallpaper at a great price

Beautiful wallpaper that was really easy to hang. I have had loads of compliments about how it looks. Very quick delivery too which is always a bonus.

Lucy, Trustpilot

Great site

Great site, quick postage and well packaged. Lovely paper to hang and feels very good quality for the price

Hannah, Trustpilot

Great service

Great customer service Paper looks good quality Delivery also timely Will recommend and use again

Gill, Trustpilot

Browse Our Ranges

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Wallpaper

Wallpaper designs for every room

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Murals

Elevate your room with big beautiful murals.

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Outlet

Great savings on wallpaper and murals

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